Hatch, the exploratory retail space we co-created in early 2018, has trebled in size this summer.

We created the name, identity and brand strategy for Hatch in 2018, helping it become a rapid success by attracting a loyal fanbase and global brands like Depop as well as local staples including Öl and Takk.

We helped to refine and define the original concept. Hatch helps entrepreneurs and global brands trial new concepts with a ready made community, all under the dramatic setting of the Mancunian Way canopy.

Expanding from 2,480 sq ft to almost 12,000 sq ft, the expanded Hatch includes new roof terraces, open courtyards and a host of new concepts.

Read our case study about how we brought the Hatch concept to life here.