Hello Parello
We’re proud to announce the launch of Parello, a UK property investment agent and platform.
Working closely with CEO Nick McCance and his in-house team, we renamed the company from Ellenbrook Estates to Parello and developed the company’s new narrative, visual identity, website and brand strategy.
Nick McCance, CEO Parello, said "Bert’s strategic insight helped us reposition from agent to specialist property investment partner.
Everything, from our new name to our digitally focussed visual identity, communicates our new proposition brilliantly.”
Parello moved into new office and showroom at One Bridgewater following the launch. The new Manchester HQ is designed to also host landlord surgeries, industry talks, and events. This was swiftly followed by the opening of a new site in Dubai, serving an international audience with interests overseas and in the UK.